I’m pretty sure I’ve seen this page on the Inverted Pyramid writing style before, but it was still interesting to read. It describes the atributes of good journalistic articles, which are written in a way that encourage the reader to stop whenever they get bored. Instead of writing a story that builds up piece by piece, a story is written with the main point right up front and varying levels of detail later on. It’s a good principle to keep in mind. I know that I normally set about writing pages more like writing essays from college. And that’s not the way that online content should be presented for most of what I do.